Annual SMA Conference, Joint Base Andrews, MD

The Annual SMA Conference affords the opportunity to gain insights relating to Cooperation, Competition, and Armed Conflict: Globally-Integrated Campaigning for Today and Tomorrow, Future Global Competition between AI-Shaped Political Systems, Threats versus Machine Threats in Cyber Security.

lindaMar 04,2020

Strategic Multilayer Assessment (SMA) by Dr. Durnell, Dr. Hare "What Do Others Think and How Do We Know What They Are Thinking?"

Virtual World Society

Durnell Highlighted in 2017 Impact Report

Dr. Durnell teaches at Johns Hopkins Carey Business School, the topic of Consumer Behavior, which focuses on consumers’ decision making based on theoretical and empirical findings from psychology, anthropology, and sociology and includes engagement, emotions, and social influences. Also explored is consumer behavior analysis on marketing strategies, market segmentation/positioning, brand loyalty, the persuasion process, and promotion. Ethical and moral motivations and the impact on social change are discussed.