As a media psychologist, Deputy Director of NeuroTech Harbor, Associate Research Scientist at Johns Hopkins Biomedical Engineering, Joint Appointment at Johns Hopkins University School of Medicine and a former Assistant Professor at Johns Hopkins University Carey Business School, Dr. Durnell teaches and offers analysis on the impact technology and media can have on strategic communications, and understanding human behavior in the areas of leadership, innovation, ethics, consumer behavior, technology, AI, and marketing communications. At Johns Hopkins Carey Business School, she taught Consumer Behavior, which focuses on consumers' decision making based on theoretical and empirical findings from psychology, anthropology and sociology and includes engagement, emotions and social influences. Dr. Durnell also taught Business Ethics, Leadership and Marketing Communications. She received a grant to incorporate virtual reality in the classroom as well as working on the Nexus grant for NeuroTech Translation and Inclusive Innovation and is creating a virtual reality lab. Dr. Durnell has presented her research at Harvard Medical School, Stanford Medical School, and is a speaker at Amazon Lab126 and at technology (AWE) and psychology (APA) conferences. She consults with the United Nations, WHO and the Department of Defense (DoD), and the U.S. Army Special Operations Command (USASOC) and Joint Staff to promote technology-driven solutions for warfighters. Dr. Durnell is also recognized for teaching and mentoring graduate students and building high-performing marketing and communication promotions, and social change initiatives in Silicon Valley, at Apple Computer and with innovation-driven start-ups. Working with the newly formed World Health Organization’s (WHO) Digital Health Roster of Experts, Dr. Durnell has been involved in strategic approaches to address digital health and areas for intervention and adoption of digital health solutions and products. Her understanding and experience include all areas of technology—digital health, artificial intelligence, virtual and augmented reality, telemedicine and social change and ethics in the technology ecosystem. Dr. Durnell Publication
Dr. Durnell teaches at Johns Hopkins Carey Business School, the topic of Consumer Behavior, which focuses on consumers’ decision making based on theoretical and empirical findings from psychology, anthropology, and sociology and includes engagement, emotions, and social influences. Also explored is consumer behavior analysis on marketing strategies, market segmentation/positioning, brand loyalty, the persuasion process, and promotion. Ethical and moral motivations and the impact on social change are discussed.