Awarded Johns Hopkins University Nexus Grant

Forty wide-ranging projects to be anchored at Johns Hopkins University in Washington, D.C., have been selected to receive funding support from the university's Nexus Awards program.The awardees include 102 scholars and researchers representing all nine academic divisions of the university. The inaugural Nexus awardees will bring exceptional creativity, innovation, and opportunities ensure our faculty's best insights and discoveries will inform society's approach to its greatest challenges.

lindaJan 25,2024

Deputy Director NeuroTech Harbor Johns Hopkins University

Linda Durnell Speaks on Virtual Reality

Durnell Awarded Johns Hopkins Carey Virtual Reality Grant

Dr. Durnell teaches at Johns Hopkins Carey Business School, the topic of Consumer Behavior, which focuses on consumers’ decision making based on theoretical and empirical findings from psychology, anthropology, and sociology and includes engagement, emotions, and social influences. Also explored is consumer behavior analysis on marketing strategies, market segmentation/positioning, brand loyalty, the persuasion process, and promotion. Ethical and moral motivations and the impact on social change are discussed.