Dr. Durnell will be presenting a keynote addressing technology-driven healthcare and its impact on predictive anlaytics. The Harvard Business Review (October 2012) called data scientist "The Sexiest Job of the 21st Century." You can be both an actuary and an expert on big data for continued market value in a world increasingly dependent upon predictive analytics. http://www.soa.org/prof-dev/events/2019-predictive-analytics-symposium/
Dr. Durnell teaches at Johns Hopkins Carey Business School, the topic of Consumer Behavior, which focuses on consumers’ decision making based on theoretical and empirical findings from psychology, anthropology, and sociology and includes engagement, emotions, and social influences. Also explored is consumer behavior analysis on marketing strategies, market segmentation/positioning, brand loyalty, the persuasion process, and promotion. Ethical and moral motivations and the impact on social change are discussed.